As Disney continues to demonstrate the evolution of its princesses, it also continues to engage the audience in ingenious and intelligent ways. As part of Code.org’s Hour of Code program, for instance, Disney is releasing a free online tutorial – “Moana: Wayfinding with Code” – to teach kids the basics […]
When Life imitates art….. Mexico City has held its first Day of the Dead parade, complete with floats, giant marionettes and hundreds of dancers and performers. Mexican tourism officials say the inspiration came from the opening scenes in last year’s James Bond film, Spectre…. Here’s the original scene (love it) […]
Nondescript images? Unconventional length? Strategic placement? All to stir up interest? According to Paramount president of worldwide distribution and marketing Megan Colligan, that’s why these 10 second teasers for the ScarJo live-action pic Ghost in the Shell aired during the Season 2 finale of Mr. Robot: Season 2 finale. Season […]
Even the trailer swings into transmedia territory towards the end. I like.
In 2015, a quarter of the twenty top-performing live action films from were shot on location in Africa, including Mad Max Fury Road, which spent nearly US$20 million on location in Namibia, and The Avengers Age of Ultron which shot in Johannesburg. International TV series such asHomeland and Black Sails […]
The Los Angeles Times called it “One of the most interactive movie campaigns ever hatched by Hollywood.” In the 15 months leading up to the release of Batman The Dark Knight, over 11 million unique participants in over 70 countries joined in the transmedia experience, directly involving themselves in the […]
I really really love this haunting, intense portrait of Matthew McConaughey as Newt Knight for the Free State of Jones poster. It just captures a moment – the passion, the horror, the madness – of the rebellion of poor white farmers and runaway slaves against the Confederacy during the height […]
Well, now, this is sort of unexpected. Good unexpected.