Pop Songs Repurposed for Creepy Trailers

Why the increasing use of jaunty pop songs covers repurposed for creepy trailers? (Here: Suicide Squad.) Well, it’s all about creating recognition, and connection.

What the cover song does is it gives the audience something to grab onto within the first 10 seconds of hearing it, it gives them something to recognize. So they’d be like, ‘Oh, I know this song,’ ” until they realize that something about the tune is actually uncannily new. And sometimes, viewers don’t even recognize the song at all until the lyrics come in, which creates its own kind of eerie dissonance.

Full article over at Slate. Incidentally, will be seeing Suicide Squad for Viola Davis’ baddie alone….